The Short Version: Cornerstone shares and provides high quality men’s room toiletry materials to 170,000+ customers inside U.K. Its shaving products, cosmetic range, hair-loss treatment options, and membership boxes give males an opportunity to upgrade their day programs and groom by themselves to check and feel their very best. If you should be searching for an unique present for a boyfriend, husband, parent, or buddy, you are able to scan Cornerstone’s customized razor manages and luxury present containers for a few tactics.
My personal sweetheart and I also was in fact online dating just for two months when their birthday loomed regarding diary. He said i did not really need to get him some thing, but i desired to exhibit that we cared. So I explored the internet for something helpful, satisfying, and private. After rejecting polo t-shirts and bottles of cologne, I finally settled on a shaving system.
I realized from up-close knowledge that shaving often irritated my date’s epidermis, and then he struggled to help keep his face silky-smooth. We provided him several premium products to make their daily shaving routine more straightforward to handle, and in addition we both reaped the huge benefits.
U.K. business person Oliver Bridge established Cornerstone in 2014 to aid males and give all of them the shaving and skincare products to manage on their own on another amount. This business focuses on men’s room comfort, wellness, and reassurance.
Through the years, Cornerstone provides expanded the line to feature every thing guys have to take proper care of by themselves to make a clean beginning to a single day. Their web shelves feature deodorant, hair-loss remedies, lotion, multi-vitamins, mouthwash, plus condoms. Cornerstone works off a membership model, so people can customize a delivery schedule and restock their favorite products month after month or year in year out.
Foundation has actually transported over one million requests at this point in 2010, and also the crowdfunded company features brought up above £8 million.
Vivien Hinds, the PR individual for Cornerstone, stated the company’s ordinary client is a “busy working man who doesn’t have time to go directly to the shop.” These guys vary in age from 18 to 65, as well as enjoy having a good service like Cornerstone behind them.
The blissful luxury Gift package Can fulfill All Shaving Needs
The Cornerstone team puts some idea and energy to the products. They have created skincare products which are vegan-friendly and cruelty-free, and they’ve created shaving subscription cartons to really make it easier for guys to maintain their bathroom cabinets stocked because of the correct materials.
According to Vivien, 92per cent of clients are guys, and 8percent are women who tend to be searching for by themselves or with respect to the guys in their resides.
The true luxury Surprise Set is among Cornerstone’s most well known things, especially around the holidays. The bundle contains a personalized chrome shaver handle, 6 German designed razor blades, pre-shave scrub, and other sensitive cosmetic items. The gift ready comes with a voucher for a price reduction on the consumer’s first registration order. This way, the gift isn’t just a one-time thing because it can inspire a new daily hygiene regimen.
The Cornerstone membership isn’t hard to manage using the internet. Clients can tailor the time and items to match their demands, preferences, and schedules.
“You never need to worry about changing the program or not having enough things or nipping out to the shop,” Vivien said. “it is possible to completely tailor it to your self which only can make circumstances uncomplicated in regards to our users.”
Whether you are offering the man a totally stocked subscription field or a razor handle along with his initials on it, you’ll search Cornerstone’s product line for revolutionary and effective ways to pamper your self or your own guy. The totally stocked subscription bins, personalized shaver manages, and high quality cosmetic products put individual convenience initial.
Design From Member Feedback to introduction unique Products
Cornerstone has actually over 170,000 people. Him or her utilize foundation services and products frequently and offer useful opinions to the group. The firm prides it self on being people-powered â all things considered, it had gotten their begin through crowdfunding â plus it incorporates customer comments into its generation process.
Due to the fact group tries to launch new drug items, it utilizes their people to allow them know what course to just take and what types of items will resonate employing customer base.
“we completely like this business. First-class services customer support is second to none.” â Trustpilot report on Cornerstone
“We make use of all of our users to test new items before we launch them,” Vivian explained. “Thus, we understand whenever we would create the final product, we’re generating a thing that our very own consumers wish â not really what we want and other men and women want. Its entirely member-focused.”
Lots of Facebook product reviews mirror the pleasure built into these products. “the merchandise are brilliant,” mentioned Stephen A. “I’m satisfied to express i am the main Cornerstone number of customers, and I also’ll be ordering more of their products or services in my next box!”
Another fb customer said Cornerstone’s razor is actually his all-time ideal. “I’ve been shaving for 32 many years, and I also can rather confidently state, without the hesitation, that shave utilizing the foundation had been more comfy and rewarding shave I ever endured,” the guy said. “i am definitely pleased using my choice, a decision well-built, albeit any If only I’d made long since.”
In addition to this, 74percent of Trustpilot product reviews rate Cornerstone as excellent, and another 15per cent state they can be fantastic. “Thus energizing to have a business enterprise that values customer care,” John penned. “Kindly keep it up, Cornerstone, and you’ll have our business for a long time.”
Earlier in the day this season, Cornerstone founded treatments for male impotence and the loss of hair. Trying the near future, the team intends to continue steadily to assist guys nationwide by further expanding their particular number of health and wellness items for males.
Cornerstone currently has its own jobs in the offing, yet it continues to hear clients in order to create brand-new tactics and exhilaration. “We make use of all of our members’ opinions every step with the method,” Vivien told us. “We pay attention, we adapt, so we leave users feeling heard and appreciated.”
A People-Powered business Based in Central London
Oliver Bridge established Cornerstone in July 2014 because the guy wished to create men’s early morning shaving program less of a discomfort. He sat down at their dining room table and came up with an idea to get top-quality skin-care and shaving services and products inside fingers from the active Londoner.
Thanks to the energy of crowdsourcing, his company became fast and turned into perhaps one of the most common and recognized self-care item providers for the U.K.
Now, Cornerstone provides a team of 24 enthusiastic and brilliant folks who are passionate about their objective.
“It really is the company to your workplace for,” Vivien told united states. “we are people-powered, therefore we have a fantastic customer support staff and great energy.”
Vivien did at Cornerstone for pretty much 3 years, and she stated she loves the work-hard, play-hard tradition in the organization. Cornerstone arranges personal events, such as regular happy hrs and mini-golf tournaments which get every person chuckling and achieving a great time within their down several hours.
Downline possess flexibility to set their very own hrs and home based on occasion. There’s no hierarchical control system. Rather, individuals are reliable to get their work completed.
Any office keeps an agreeable atmosphere with music playing within the history while everyone else works in the wild layout. Occasionally the company brings in steak lunches or any other snacks to improve comfort. During major activities tournaments, the Cornerstone staff will require their own notebook computers into the kitchen area, created a projector, and see the match while they work.
“its a really great tradition and ecosystem to stay,” Vivien stated. “Because we’re fairly tiny, you will see your own impact as well as how your work assists the business. Most people are acknowledged with regards to their persistence and.”
Cornerstone Delivers top quality products towards Door
Sometimes it could be difficult to acquire an excellent present for a significant some other. If you would like think beyond your polo-shirt package and provide him one thing he will utilize day-after-day, you should look at buying Cornerstone registration package for this unique man into your life.
A Cornerstone shaving kit is actually an enjoyable present since it allows men to improve their own shaving experiences. My personal sweetheart appreciated my efforts to indulge him on their birthday celebration, in which he started using pre-shave and aftershave items to soothe shaver burn from his epidermis. In just a few days, he seemed much better, smelled better, and thought much better.
Foundation supplies several luxury toiletry what to help males have a look their best on the then date night. Regarding quality skincare, this business delivers the products.
“A huge focus for people is actually guaranteeing all of our people are happy,” Vivien stated. “nowadays men and women are very busy, so we do whatever we could to manufacture their unique real time simpler by automating the restroom for men, whilst continuing to cultivate top-notch services and products.”